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MEGA Brands Inc. : ウィキペディア英語版
Mega Brands

Mega Brands, Inc., formerly Mega Bloks, Inc., is a Canadian children's toy company currently owned by Mattel. Mega Bloks is the name of their most popular product, a line of construction set toys, with other brands including Mega Puzzles, Board Dudes and Rose Art. Mega Brands, Inc. distributes a range of toys, puzzles, and craft-based products.
==History==
In 1967, Victor Bertrand and his wife Rita founded the company as Ritvik Toys, Inc. (a portmanteau word based on a combination of ''Rit''a and ''Vic''tor). Ritvik was amalgamated with Ritvik Holdings Inc. on June 30, 1998. On March 19, 2002, the name was changed from Ritvik Holdings Inc. to Mega Bloks, Inc. Currently, the founders' sons Vic Bertrand Jr. and Marc Bertrand are CIO and CEO, respectively.
Sometime before 2002 the company decided to start producing LEGO compatible bricks under the brand Mega Bloks.
On June 15, 2006, following the acquisition of several brand names not associated with construction brick toys, the company again changed its name, this time from Mega Bloks, Inc. to Mega Brands, Inc.
On February 28, 2014, it was announced that toy industry giant Mattel, Inc. will acquire Mega Brands, Inc. for approximately US$450 million.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Mega Brands」の詳細全文を読む



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